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VIDEO PRODUCTION & Photography in TOKYO

Your English-speaking CREATIVE partner in Japan

branded content & commercial storytelling

BASED IN JAPAN

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WORK GLOBALLY SINCE 2017

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BASED IN JAPAN | WORK GLOBALLY SINCE 2017 |

Creative Direction, Video production, Editing

Creative Direction, Video production, Editing

Directing, Video production, Editing

Video production, Editing, Motion Design

Video production, Editing, Motion Design

Photography, Direction

SERVICES

VIDEO PRODUCTION

From concept to delivery, we handle every step of video production in Tokyo and the rest of Japan, including pre-production, creative direction, and on-set execution. Whether you need a full-service video production team or just an experienced crew to fill a specific role, we got you covered.

CROSS-MEDIA POST-PRODUCTION

Our studio delivers complete cross-media post-production, including video editing, photo retouching, color grading, and sound design. We tailor your content for every channel, shaping video and photographic assets for maximum impact on social media, OOH campaigns, PR, and beyond.

PHOTOGRAPHIC IMAGERY

We create photography that supports and elevates your brand vision. From developing creative concepts to managing the shoot, our Japan-based photography services cover studio work, on-location shoots, and aerial drone photography. We deliver images that connect with your audience and tell your story.

BRANDING PRODUCTION

We go beyond standard production to help brands build a strong, relatable identity. By understanding your brand’s DNA, we develop a visual language and deliver content that brings your brand to life. From strategic recommendations to hands-on production, we help you stand out in your market.

We make branded content that feels human

Decathlon logo client of video production
DHL logo client of video production
Duperrey logo client of product photo production
Dyson logo client of studio video production
Employment Hero logo client of video production
Freixenet logo client of video and photo production
Glenfiddich logo client of photo production
Hendrick's logo client of video production
Hublot logo client of video production
Hydralyte logo client of video production
Mobil1 logo client of photo production
Monin logo client of photo and video production
Pfizer logo client of video production
Tefal logo client of video production
The Balvenie logo client of video production
Vialto logo client of photo and video production
Volkswagen logo client of photo and video production
VISA logo client of video production

WHY BRANDS CHOOSE DETOUR

  • At Detour, we partner with global brands to craft their stories across the globe. Our expertise is built on shoots across Asia, Australia, Europe, and America.


    Our multicultural background lets us guide brands on local best practices for authentic, impactful content.

  • People crave people. Relatable stories. Real emotions. That’s what grabs attention and forges true brand connections.

    We create with empathy—diving deep into your audience to uncover the story that ignites their passion for your brand.

  • With over 10 years of digital marketing experience, we are a seamless blend of visual creatives and marketers.

    We connect strategy and storytelling to shape content that strengthens brand identity and drives campaigns forward.

  • We speak English and several other languages, ensuring clear communication and smooth execution from ideation to delivery. Your English-speaking content production partner in Tokyo, for all your production needs in Japan.

PROCESS

Neon sign of a creative agency office "WHAT IS YOUR STORY?"

Content Strategy

  • We delve into what makes your brand truly unique, focusing on its story and its impact on the market. How can your brand become more than just a product or service? How can it evoke feelings and emotions that deeply connect your vision with your audience's emotional needs? We build that with your brand knowledge and our creative process.

  • We create a tailored content release plan for your brand, combining campaign strategies with recommended ongoing retainer content to build a strong connection with your target audience.

  • We build a blueprint to outline your content concept approach. This allows us to convey a cohesive story and message associated with your brand. Additionally, we develop strategic content approaches to ensure a unified and consistent brand presence.

Creative professional in Tokyo planning a commercial project

PRE-PRODUCTION

  • We define objectives, your key messages, and build a creative concept to emotionally connect those to your target audience.

  • We develop the concept visually with references and a storyboard for a clear communication and smooth production on set.

  • We coordinate the shoot plan, including the location, crew, talent, and overall logistics.

DOP holding professional video camera

PRODUCTION

  • We direct the shoot, bringing the vision to life and guiding the talents to convey genuine emotions that bring the story to the screen.

  • We craft the visual narrative by combining creative concepts, thoughtful lighting, and dynamic composition to transform ideas into compelling imagery.

  • We bring the concept to life on set, combining cinematography, camera work, and sound to create a compelling visual piece.

Color grading adjustment interface showing color wheels labeled 'Lift,' 'Gamma,' and 'Gain' for editing video on davinci resolve

POST-PRODUCTION

  • We offer comprehensive post-production services, including editing, sound design, color grading and mixing, to bring your vision to life.

  • Previews of the content is shared through a seamless revision platform, making it easy for you to provide feedback and ensure the final result aligns perfectly with your needs.

  • We format the final files to meet the specific requirements of each distribution platform.

Complete PHOTO and VIDEO production or just what you need. You choose, we deliver.

Total MEDIA package

FULL campaign COVERAGE:

  • Key Visuals – The campaign’s hero video/stills.

  • Respecs – Vertical, horizontal, optimized for every format.

  • Multi-Format – From video to photo and graphics, adapted for every need.

  • Ecosystem Content – Snappy extras, SNS friendly, stronger impact.

  • Behind the Scenes – Raw, real, engaging.

Graphic elements and text indicating different aspect ratios and resolution screens for videos

Tell us about your projects & NEEDS